Failure Is Always an Option
Entrepreneurship is not a personality trait. It is a condition. This book is written to prepare you, not to inspire you.
Journal
Living Chapters
Part One of Failure Is Always an Option, chapter by chapter — and Part Two as it happens: winter operations, foster-family trips, the SuperVan model, and whatever fails next.
Read the entry: Failure Is Always an Option
The Navy, noise, and the birth of a skill
A captain handed me a job I had never heard of: vibration analysis on a nuclear submarine.
Vibranalysis — the first company, the first failure
A grandmother’s $10,000, a quiet failure, and an airplane that taught me never to take outside money again.
BMR Associates, the RV lab and the suitcase kid
A newborn, a set of analyzers, and an RV pointed at the Gulf Coast.
Taking to the skies
A weekend condo, an MIT engineer, and a twin-engine Piper Navajo. Logistics, not luxury.
CatTrax — reinventing catalogs one pixel at a time
A $2,500 Mac, a $4,000 scanner, and a $60,000 check handed over in church.
The day the world stopped — and so did my businesses
A phone call from Atlanta, two companies gone, and a basement business that healed people until 2008.
The road, the fall, and clarity
Six years in an eighteen-wheeler, then eight seconds and a shattered wrist.
The SuperVan, and a seat for a foster kid
A Ford Transit, a drive that stopped at Yellowstone, and a promise about the empty seat.
Failure is always an option — but so is reinvention
Success is temporary. Failure is inevitable. Reinvention is a choice. Part Two is still being lived.
Part Two starts here
Part One is written. Part Two is being written in real time — winter operations, Forest Service permits, foster-family seats, and whatever fails next.